16/6-2025 – Destination Småland’s summer campaign – and TADAH is part of it!

At home in Småland – and a stop with us along the way

Today marks the launch of the summer campaign Hemma i Småland – Roadtrip with Lina by Destination Småland – and we’re so happy to be part of it!

This summer, travel journalist and trendspotter Lina Skandevall is setting off on a personal road trip through her beloved Småland. She’ll take the scenic backroads, make spontaneous stops, enjoy a fika or two, meet people, and reconnect with the simple, genuine and human side of life.

That’s exactly what we love about Småland too – and what we hope our visitors experience when they come to see us.

>>  A spontaneous coffee stop in the heart of the Kingdom of Crystal

TADAH Kafferosteri is located in the small village of Lenhovda. Here we roast specialty coffee in small batches – and open our doors to anyone curious about coffee, life in Småland, or just looking for a quiet break.

You’ll find freshly roasted coffee to take home, but you’re also welcome to sit down for a moment, have a chat, take in the aroma of fresh coffee and get a glimpse of the craft behind every cup.

>>  Small-scale, personal and real

We moved here from Germany a few years ago – and truly feel at home now. There’s so much to discover in the small-scale, in the people, in the encounters. That’s why we love that Destination Småland is shining a light on exactly that in this campaign.

Being one of the stops along the way feels like both an honour and a perfect fit – it’s how we love to travel, too: without stress, with open eyes and a curious heart.

>>  Take a detour – Småland will take you home

The campaign page is like a living magazine – more tips and stories will be added throughout the summer. You’ll find it here:

>>  VISIT SMÅLAND

And hey – you’re always welcome to stop by.
See you this summer!Want to bring a piece of the road trip home?
Try Lina’s Medium Roast – our summer coffee from Rwanda: LINAS MELLANROST